Vetoquinol Universal Registration Document 2019

12   Vetoquinol  Universal Registration Document 2019  Financial report 1 PRESENTATION OF THE GROUP Vetoquinol’s strategy 1.3.2 Strategy focused on four species Cattle and pigs Dogs and cats Food-producing animals (cattle, sheep, pigs, poultry) 60% of the animal health world market Dogs – cats 40% of the animal health world market Source: Vetoquinol 2019 estimates. The ever-increasing demand for animal proteins (milk, eggs and meat) is forcing farmers worldwide to look for ways of increasing productivity, particularly through paying constant attention to the quality and health of their livestock. In the areas of dairy and meat (beef and pork) production, via the veterinary networks, Vetoquinol provides advice, products and related services designed to help farmers meet the increasingly complex challen- ges facing them. The pet segment is characterized by sustainable growth in mature economies and high growth potential in growth economies, particularly Asia. Mirroring the unique emotional ties built up between pets and their owners, Vetoquinol offers a line of products that combine efficacy and simplicity of use. 1.3.3 Multi-specialist strategy Vetoquinol focuses on an international range of products which it calls “Essentials”: products of global reach, existing or potential market leaders that meet the daily needs of veterinary practitioners. Vetoquinol provides essential treatment and has recognized expertise in a number of therapeutic domains: infectious diseases, pain/inflammation, cardiology and reproduction. Examples of Essentials products FOR PETS Examples of Essentials products FOR FOOD-PRODUCING ANIMALS